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Suhail Gupta / Audiini
A cityscape screenshot from the videogame “Cyberpunk 2077”.
Cyberpunk 2077 — few would refuse to live here if given the choice.

1. We will have second lives in a massive virtual environment.

It won’t exactly be like Ready Player One, but our primary social gatherings will shift to entirely virtual settings. In fact, this transition has already begun.

We already spend an average of 145 minutes a day on social media. The most popular video games today are all multiplayer-centric, like Fortnite…


Photo by Mia Baker on Unsplash

Our design agency recently underwent a massive rebrand. As part of this campaign, I had to redesign several case studies from our old portfolio for the new website. …


First, let me clear something out to you — the “lone wolf” thing is bullshit.

Trust me; I used to think of myself as one. …


A few weeks ago, my portfolio had completed two full years without having been updated. Like most designers, it received a full tune-up when I was looking to impress recruiters for a full-time job. …


We designers were born with the urge of making method out of madness; it’s how and why we became designers in the first place. But till date, we struggle to methodise the madness that is our daily work.

In between scheduling endless follow-up meetings with clients, working on the nth…


The best way to annoy designers is to tell us something in our design “doesn’t look like it’s aligned properly”. We’ll immediately turn defensive, then double-check your claim, then use one of the alignment tools anyway to be absolutely sure, and then curse you because you were wrong. …


No article about startups is complete without a generic MacBook Pro stock image in it.

Stationed on the West Coast of the United States, flanked by the blue hues of the Pacific Ocean, is a city that’s home to some of the greatest companies in the world.

I don’t live there.

I live on the other side of the world in a city called Gurgaon…

Suhail Gupta / Audiini

I draw rectangles for a living. Product Designer @ Urban Company; India's Best Design Project 2019; DTU '17.

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